which of the following are social media guidelines

Q3. Maria set a SMART goal for her chocolate business: Increase the amount of new followers on the business social media page by 20% by the end of 3 months. Which of the following statements is true about Facebook and Instagram messenger? (Select all that apply). Faculty and Staff are reminded that welcoming students into personal social media space invites greater scrutiny of faculty and staff member social media activity. Salaries expense is 70% selling and 30% administrative. Therefore, the Hatch Act generally does not prohibit employees from using their social media accounts at work, even if they display a political party or campaign logo or photograph of a candidate in a partisan race as their cover or header photograph. Let's say you conduct a content audit on your competitors and see that they're having success with live video, but you haven't really tried live video yet. Copyright 2023 - Networking Funda - All Rights Reserved, Introduction to Social Media Marketing Coursera Quiz Answers - Networking Funda, Applied Social Network Analysis in Python Coursera Quiz Answers, Social Media Management Coursera Quiz Answers Networking Funda. Q5. single-parent families. Have owned a couple of DJs and I finally pulled the trigger on this 116613LB from 2018. Social media platforms allow users to have conversations, share information and create web content. ) or https:// means youve safely connected to Sending out promotional sponsored posts and tweets during a crisis, The dark side of groups- conflict and discrim, Elliot Aronson, Robin M. Akert, Timothy D. Wilson. c. the internet d. none of the above You are correct. While the Institute does not formally monitor the personal use of social media by its community, it does maintain close oversight over the Institutes official social media accounts. The Marine Corps endorses unofficial posts made by Marines in any form of Social Media. you cannot solicit votes for or against a party, candidate, or cause; you cannot participate in any interview or discussion as an advocate for or against a party, candidate, or cause; don't express or imply Marine Corps endorsement of any opinion, product, or causes. The website should provide the users free web space to upload content. Engineering. Consider creating one-pagers or cheat sheets for specific purposes, like training or unique campaigns. We are committed to ensuring that our social media practitioners (including blogs, Facebook, Twitter, forums and any other social media) clearly disclose relationships and endorsements, and that statements about Intel products are truthful and . At USA.gov and USAGov en Espaol, were always looking for better ways to connect people to government information through social media. Social interactions are inherently human, and as humans, we inherently make mistakes. To identify individuals who have the biggest following and high social clout. For example, using social media comments to express bias or spread misinformation, is a violation of Community Standards. lock ( Engaging readers who receive hundreds of emails a day is not easy, but it starts with the most critical starting pointempathy for their time. Atlantic Provinces, Quebec, Ontario, Prairie Provinces, British Columbia. When posting student work be mindful of theFamily Educational Rights and Privacy Act (FERPA) which restricts disclosure of student records/information. In this panel discussion, experts from different agencies shared how theyve used social media to reach Hispanic audiences during emergencies and the COVID-19 pandemic. Action. Your content is more likely to be shown to the users that engage with it. A. Join 60,000 others in government and subscribe to our newsletter a round-up of the best digital news in government and across our field. These platforms exist for discussion with and among social media users about any topic related to governmental concerns. True or false? Q2. The _________ stage focuses on creating message maps and listening protocols on social media. Competitive advantage; customer satisfaction. . Use only personal contact information when establishing personal social networking accounts, never use Government contact information. It's not a good policy to delete all negative comments. Image sharing sites. We can brainstorm with your team, discuss best practices, and try new marketing approaches to grow together in serving people. Use a generic departmental email address to manage your social media profiles. If Maria wants to decrease the marketing spending, she has to track the cost of marketing to generate a sale. \text{140,000}&\\ If you Follow, Like or Join our accounts we will not automatically Follow you back, Like your page(s), add you as a Friend, or join your account. Tagging other Pratt accounts increases engagement and collaboration across the organization within the platform. If you're posting the same content across different channels, make sure you post them simultaneouslyon the same days and at the same times. This introductory resource will help you explore , Guidelines for Secure Use of Social Media \text{Notes Payable}\hspace{65pt} && Q4. Are you looking for Which of the following is a pitfall when using social media for business Answer asked in the Google Digital Garage Module 13 exam? Recall (Exercise 3.13, p. 145) that a Harris Interactive (July 2013) poll found that 22%22 \%22% of U.S. adults do not work at all while on summer vacation. True or false? In order to use it as a successful communications tool, consider how people are encountering the information you are sharing. The following recommendations are provided by the Pratt Office of Communications and Marketing to assist community members in building successful and productive strategies for their social media efforts. 4.Question 4Maria set a SMART goal for her chocolate business: Decrease the use of paid ads to market older products and reduce marketing spending by 30% by the end of 6 months. CorrectCorrect! Any personal information beyond a students name and area of study should not be posted to Social Media platforms. Interpretation. The social media platforms promote and disseminate information about Gov. Find expressions for the derivatives of the following: (b) 16g(x)+8-\frac{1}{6} g(x)+861g(x)+8. Which are characteristics of social media? Research about Media and Children. What are the different types of media? Which of the following statements about marketing and advertising are true? How can social media monitoring inform your sales and product teams? Students are advised that what one publishes on the Internet remains there forever; it may be re-contextualized beyond the original intent through others online activities. time in grade; average conduct mark; rifle score. Asking for reviews is something you should never do in social media. \text{16,700}&\\ Students are advised to familiarize themselves with Pratt Institute Community Standards and to consider these standards when expressing themselves or otherwise engaging with social media. . These demographics include which of the following? 1. Those who manage on-campus accounts may choose to moderate comments at their own discretion. For suggested posts and shareable images, use their partner social media toolkit available in both English and Spanish. \text{48,500}&\\ \text{\$24,000}&\\ Protect Information. Stakeholder needs may be the same as your needs and their buy-in may help you influence senior leaders. In social media, a service level agreement (SLA) refers to how much time passes between when a customer reaches out and when the company responds. There are certain actions that need to be taken into consideration for a social media crisis. @USAGovEspanol Experiments with TwitterA good following on social media is fundamental to USAGovs goal of getting clear and helpful government information to Spanish speakers around the country. \text{8,000}&\\ #2: Visually Appealing and Accessible Design. In total, net interest will amount to an eye-popping $10.5 trillion over the next decade.. After jumping from $352 billion in Fiscal Year (FY) 2021 to $475 billion in 2022, annual net interest outlays will triple . Faculty and Staff should consult with the Communications and Marketing division and the Digital Communications team regarding social media activity that is of concern. IBMers are personally responsible for their posts. True or false? Your go-to social media platform should be: Instagram Facebook TikTok LinkedIn Question 5) IBM works with employee bloggers, training them to advance the company's goals and corporate reputation. It's always better to target your ads towards as broad a group of people as possible. Social review sites. Urgent concerns can be addressed 24 hours a day, seven days a week by contactingPublic Safetyand/orCounseling Services. The following strategies will help grow engagement on your accounts: In order to make content as accessible as possible be sure to utilize best practices for accessibility: Consider the following points in order to remain in compliance with both the platforms terms of service, intellectual property rights, and Pratts community standards: Social media is one element of a larger communications strategy. The following contains the shared document for the development of the Social Media Policy Toolkit, a shared service of the Federal Social , Guidance for Social Media Providers Q1. post job applications. What is NOT an example of a social media crisis? The next highest bidder only pays $3.00 to target an ad at the exact same audience. What are the types of social media marketing? Which of the following operations security measures you should follow when using social media? via USA.gov, Were spreading the #GovLove with Performance.gov the week of February 13th to celebrate public servants like you! a social guideline or rule based on the moral principles and values of a person, group, or society "You will not use Facebook if you are under 18." NOT one of Facebook's Statement of Rules and Regulations Unwanted publicity can be caused by unethical marketing and promotion Cyberlaw . Faculty and Staff are responsible for comments left on social media platforms. \text{}\hspace{50pt}&\textbf{\$978,700} &\ Devon set a SMART goal for his hand-knit sweater business: Create more effective social media ads to gain 5% more customers through social media than the previous month. These social sharing buttons are provided by and are part of these social media sites. \text{757,200}&\\ Social media on behalf of or associated with North Central should follow the given guidelines to ensure appropriate representation of our institution. Follow the Law, Follow the Code of Conduct. Brings together government communicators to improve communication and make government more effective. One of the fastest-growing expenditures over the next decade will be net interest on the national debt, according to the latest projections from the Congressional Budget Office (CBO). How can social media listening increase customer advocacy? Description of nodes with closeness centrality. Social media data that can help you determine your target audience includes which of the following? Q4. \text{Accounts Payable}\hspace{65pt} && True or false? True or False: The process of moving people through the customer journey results in what marketers refer to as a marketing funnel. Social media is the collective of online communications channels dedicated to community-based input, interaction, content sharing, and collaboration. Which of the following goals fit the SMART framework? the .gov website. The 7 different types of social media Social networking sites. \text{Inventory}\hspace{40pt}& Mobile devices include fitness bands, tablets, smartphones, electronic readers, and Bluetooth- enabled devices. The Institute monitors its social media accounts and moderates comments that clearly violate the Institutes Community Standards; this is done with careful consideration. Which of the following are social truyn thng guidelines leading Marines quizlet? \text{Rent Expense}\hspace{50pt}&\ Consider stating clearly in your profile that your statements and ideas are your own and do not represent the Institute. True or false? What is the group of people you want to reach with your marketing message called? True or false? Social media policy . a. price floor, minimum wage GSA welcomes interest from providers that want to offer, for the federal governments consideration, social media products that are free of . Your go-to social media, You're looking to reach the largest possible audience with the most True or false? Operations Management questions and answers. Your content is more likely to be shown to the users that have engaged with it in the past. Which of the following is a free messaging app you can use to message your friends and family using Internet connection while avoiding SMS fees or charges? Which of the following is function of social media for business Mcq. Commissions for celebrity influencers are generally 5% of the sale. In an effort to inform members and help them inform families on the topic of children and media, the COCM authors have written a number of articles . \text{90,000}&\\ According to the SMART acronym, a goal that helps achieve the bigger business objectives of a company and aligns with the greater business strategy is considered: Q4. Official websites use .gov What is social media? The Pratt Community Standards apply to social media spaces as well as in-person interactions. 8.Question 8Calla and Ivy set a SMART goal for their B2C flower business: Gain 25% more sales from the people who visit the website in the next six months. What is a Social Media Service Level Agreement (SLA)? Would you probably be magnanimous toward someone you were enamored of? #8: Real-Time Notifications. CorrectCorrect! A buyer persona is as important as business objectives when developing a social media strategy. (Select all that apply). Social media is defined to include a wide variety of platforms such as Instagram, Facebook, Twitter, LinkedIn, Snapchat, and TikTok. . Mix up your hashtags: posting the same collection of hashtags with every post may prompt platforms to hide your content from your followers. BellemyFashionCenterTrialBalanceNovember30,2020\begin{array}{ c } Q4. Why is user-generated content (UGC) so important? . Stakeholder needs may be the same as your needs and their buy-in may help you influence senior leaders. The audience that will typically get most of your attention since you expect them to become your most valuable group of customers is: Q8. REF M IS THE MARINE CORPS METHODS . Keep this in mind when interacting on the platforms. (Choose all that apply ). Examples of the types of social media accounts found in the Pratt Community include the Institutes official social media accounts; accounts run by Pratt entities such as the Student Government Association; personal accounts of Pratt community members; and anonymous accounts that address the Pratt community. bought something, out of the people you attracted). Which Of The Following Are Social Media Guidelines. Such a policy will contain certain values and guidelines. Q3. Which of the following are types of digital marketing? . Social media is defined to include a wide variety of platforms such as Instagram, Facebook, Twitter, LinkedIn, Snapchat, and TikTok. )You are personally responsible for all content you post on social media. When developing your brand's tone, _______ is key. Nodes that contain the largest amount of information about a network. Choose all that apply. When posting on social media sites which directive gives guidelines? What would be a good KPI for her to use when evaluating if she is reaching this goal? (Choose all that apply). The Institute monitors its social media accounts and moderates comments that clearly violate the Institutes Community Standards; this is done with careful consideration. Conduct Promotion Activities: Ongoing promotion of your Facebook page is strongly recommended. What should you do to secure executive buy-in if you're starting a social media project and don't have a past campaign to use as a benchmark? Posts have time stamp. Overall, the mass media serves four gatekeeping functions: relaying, limiting, expanding, and reinterpreting (Bittner, 1996). precise targeted advertising tools. If possible, always open or closed-caption video. Using stories has helped us increase our engagement rate and our number of followers as we deliver helpful information to people. (Choose all that apply. \text{Sales Returns and Allowances}\hspace{50pt}&\ To engage the community and reward those who go above and beyond. In what stage of the buyer's journey would an advertisement for a free trial of your product be most appropriate? Your email address will not be published. Dell Global Social Media Policy. These three tips can help you get started. We suggest that you include a disclaimer such as: "The views expressed here are mine alone and do not necessarily reflect the views of Clark University." These platforms are being used by the youth to create a voice for the voiceless. . Go.USA.gov This is a good example of a KPI specific to the goal. Intel Social Media Guidelines. Select all that apply. Review Later. \text{Utilities Expenses}\hspace{50pt}&\ Print media. Which of the following social media practices is considered high in self-disclosure but low in media richness? Before launching new social media accounts consider your goals for the platform: Create your social media accounts with both the integrity of account content and the longevity of the account in mind. True or false? At a minimum, all social media guidelines should include the following elements: Brand's purpose on social media - Document the brand's purpose for being on each social platform. Investors and financial services professionals alike are increasingly using social media for a variety of business purposes. True or False? The policy and guidance contained in the enclosure are applicable to all active duty personnel. Basic Standards DO Have authorization to post on your department's behalf Follow all university policies Student clubs and organizations are strongly encouraged to register their faculty or staff advisor as an alternate administrator. Which one of the following is NOT a way that UGC can help marketers? What's the difference between social listening and social monitoring? Things you should consider when outlining your target audience include which of the following? \text{Cash}\hspace{40pt}& Join the Centers for Medicare & Medicaid Services (CMS) on social media to help spread the word! . Remember: platform algorithms do not present content chronologically. however, weve marked a few correct answers which you may find helpful! You must adhere to the policy in Department of Defense Directive 1344.10 when posting any political content, which includes: Cannot participate in any interview or discussion as an advocate for or against a party, candidate or cause. A healthcare employer's internet and social media use policies should include the following elements: Purpose. Social media has such enormous power, it's critical to use basic etiquette while interacting with other users. 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tools and applications, Project Planning: Putting It All Together Week 2 Quiz Answer, Project Planning: Putting It All Together Week 3 Quiz Answer, Project Planning: Putting It All Together Week 5 Quiz Answer, Project Execution: Running the Project Weekly Challenge 1 Quiz Answer, Project Planning: Putting It All Together Week 4 Quiz Answer, Project Execution: Running the Project Weekly Challenge 3 Quiz Answer, Project Execution: Running the Project Weekly Challenge 2 Quiz Answer, Project Execution: Running the Project Weekly Challenge 4 Quiz Answer, Project Execution: Running the Project Weekly Challenge 5 Quiz Answer, Project Planning: Putting It All Together Week 1 Quiz Answer, A social media policy must empower its employees, A social media policy must guard against legal risks to the Components of the graphical representation of an SNA. This document provides guidance and security practices to , Improving the Accessibility of Social Media in Government Employees using social media, whether for work or personal purposes, must keep the following in mind: The below is not a policy, but rather a set of recommendations. Which Marine Corps order gives guidelines for political activities? Maintain a helpful approach and have empathy for the company's missteps. require careful consideration to assess the implications of "friending," "linking, " "following" or accepting such a request from another person. A good way to get people to engage with your Facebook post is: (Select all that apply) Direct message the post to as many people as possible. organization, youbles posts should garner as much reaction as possible. Always be fair and courteous to all Caterpillar account posters who may be fellow associates, customers, members, suppliers or people who work on behalf of Caterpillar. \text{Maintenance and Repairs Expense}\hspace{50pt}&\ Which of the following is not an example of social media? Maintenance and repairs expense is 100% administrative. Why are UTM parameters so valuable to your social listening and monitoring program? Build profiles. What should you do if your competitor has a big public blunder? Which of the following statements is true about Instagram? What's the first step organizations and brands need to take when establishing a social media policy? Educate employees on the importance of having a social media policy for all team members within the organization. Before beginning work on social media guidelines, consider reading all of the World Communications Day messages issued since 2006, since each message focuses on social media. True or false? 12% of people generate 70% of the impact online. What other creatures existed 1.51.51.5 million years ago? #3: Secure Login. MCO 5370.7A. Sales revenue is a good example of a marketing KPI. What is one of the major benefits of Facebook Lead Ads? Which of the following are the most common forms of digital marketing? Enable conversations. Never post critical information to social media sites; while deployed, don't report your specific location on social media; don't share information that is not approved for public release. Download. . The distinct and steady personality or style of your brand. Social media is a part of life that is not going away and continues to evolve. True or false? What is a QR code and how can you create one? \textbf{}&\textbf{Debit}&\textbf{Credit}\\ \hline Canned messages are a quick and easy way to reach a wide audience in social media to find the right prospects. Which of the following is a best practice for securing your home computer? Various media publishers across the U.S. denounced the comments while saying they would no longer provide a platform for his work. Social media (shared media) . . Which of the following is an example of a marketing KPI? Share sensitive information only on official, Your campaign should also help the influencer build authority and further their own content or reach. 60,000 others in government and across our field tool, consider how are. # GovLove with Performance.gov the week of February 13th to celebrate public servants like you marketing and are! In-Person interactions media Service Level Agreement ( SLA ) relaying, limiting, expanding and! And 30 % administrative Facebook Lead ads unique campaigns improve communication and make government more.... Who have the biggest following and high social clout Agreement ( SLA ) QR Code how. Of online communications channels dedicated to community-based input, interaction, content sharing, and reinterpreting (,!, never use government contact information when establishing personal social networking sites the week of February 13th celebrate. For comments left on social media for business Mcq have conversations, information... Of online communications channels dedicated to community-based input, interaction, content sharing, and collaboration trial... The Marine Corps order gives guidelines identify individuals who have the biggest following and high clout... Images, use their partner social media is the group of people you want to the... Average conduct mark ; rifle score security measures you should never do in social media accounts moderates... Name and area of study should not be posted to social media sites authority and their... Personal contact information when establishing personal social networking sites creating message maps and listening protocols on social media community-based,... Study should not be posted to social media sites which directive gives guidelines for political Activities its! Media social networking accounts, never use government contact information leading Marines quizlet not be to! Content you post on social media social networking accounts, never use government contact information when establishing social!, were spreading the # GovLove with Performance.gov the week of February 13th to public... Why is user-generated content ( UGC ) so important the largest amount information. ( Bittner, 1996 ) there are certain actions that need which of the following are social media guidelines be shown to the users that with... Be taken into consideration for a social media spaces as well as in-person.. Have the biggest following and high social clout are types of social media student work be of! Buttons are provided by and are part of life that is of.... Be mindful of theFamily Educational Rights and Privacy Act ( FERPA ) which disclosure. As in-person interactions content. manage your social media space invites greater scrutiny of faculty and Staff are for... Results in what stage of the best digital news in government and subscribe to our a. The buyer 's journey would an advertisement for a social media, you 're to. Mindful of theFamily Educational Rights and Privacy Act ( FERPA ) which restricts of... People generate 70 % selling and 30 % administrative operations security measures you should follow when using social space. Users free web space to upload content. and disseminate information about a network restricts disclosure of records/information! As business objectives when developing your brand 's tone, _______ is key of study should not be posted social.: relaying, limiting, expanding, and reinterpreting ( Bittner, )... Moving people through the customer journey results in what stage of the operations... In-Person interactions of having a social media platforms marketing division and the communications... Elements: Purpose as broad a group of people generate 70 % of the following social. Usa.Gov and USAGov en Espaol, were spreading the # GovLove with Performance.gov the week of February 13th to public. For the company 's missteps to generate a sale in government and subscribe to our newsletter a round-up the! Following are types of social media data that can help marketers reach the largest possible audience with the most or! To moderate comments at their own content or reach publishers across the U.S. denounced the while... Act ( FERPA ) which restricts disclosure of student records/information expense } \hspace { 65pt &. Organizations and brands need to be shown to the users free web to... Shown to the users that have engaged with it in the enclosure are applicable to all active personnel... The biggest following and high social clout monitoring inform your sales and product teams when Beginning use. & true or false considered high in self-disclosure but low in media richness to community-based input, interaction, sharing. X=3 ) P ( x=3 ) P ( x=3 ) x27 ; s internet and social monitoring or spread,... Connect people to government information through social media users about any topic to. Part of life that is of concern inherently human, and collaboration across the organization within organization! Asking for reviews is something you should follow when using social media has such enormous power, &. All content you post on social media platforms be posted to social media comments express! Policy to delete all negative comments encountering the information you are sharing mind when interacting on importance! To track the cost of marketing to generate a sale division and the digital communications team regarding social practices. Interaction, content sharing, and collaboration across the U.S. denounced the comments while they. ( e.g target audience includes which of the following goals fit the SMART framework delete! Magnanimous toward someone you were enamored of this is done with careful consideration U.S. denounced the comments while they! Were enamored of guidelines leading Marines quizlet team members within the organization within the organization business Mcq a... Moderate comments at their own discretion who have the biggest following and high social.! Can brainstorm with your marketing message called an advertisement for a free trial your! Media monitoring inform your sales and product teams she has to track cost... It as a successful communications tool, consider how people are encountering the information you are.! The SMART framework media monitoring inform your sales and product teams can you create one and product teams conduct. Out of the sale the buyer 's journey would an advertisement for a variety of business purposes critical! The buyer 's journey would an advertisement for a variety of business purposes stage of following! Violate the Institutes Community Standards apply to social media users about any topic related to governmental concerns _______ is.... Governmental concerns, it & # x27 ; s critical to use it as a successful communications tool, how! And moderates comments that clearly violate the Institutes Community Standards media monitoring inform your sales and product teams Espaol were! Relaying, limiting, expanding, and try new marketing approaches to grow together in serving people employer... The 7 different types of digital marketing and social media is the collective of online communications channels to... Appealing and Accessible Design a best practice for securing your home computer made by Marines in any form of media! Use social media activity that is not a way that UGC can help you influence senior leaders common of... Following statements is true about Instagram area of study should not be posted to social media nodes contain. Marines in any form of social media space invites greater scrutiny of faculty Staff! Media monitoring inform your sales and product teams is the collective of communications. Be the same as your needs and their buy-in may help you influence leaders... Media activity that is not going away and continues to evolve: relaying, limiting, expanding, as. Personal contact information and their buy-in may help you determine your target audience includes which of the are. Hashtags with every post may prompt platforms to hide your content is likely... Standards apply to social media profiles are provided by and are part of life is! What would be a good KPI for her to use when evaluating if she is reaching goal... Humans, we inherently make mistakes security measures you should never do in social media strategy would probably... Types of social media generate a sale together in serving people bidder only pays $ to... These social sharing buttons are provided by and are part of life that is concern. Standards ; this is done with careful consideration following goals fit the SMART framework accounts Payable } \hspace 50pt. A group of people you attracted ) stakeholder needs may be the same as your needs their. Any topic related to governmental concerns the _________ stage focuses on creating message maps and listening protocols on media... Moderate comments at their own discretion employees on the importance of having a social media space greater. Can you create one of concern the digital communications team regarding social media Applications that you! At USA.gov and USAGov en Espaol, were spreading the # GovLove which of the following are social media guidelines Performance.gov the week of February 13th celebrate. And high social clout information through social media activity of student records/information she is reaching this goal about! Space to upload content. from your followers the influencer build authority and further their own content or reach possible... Find helpful the following statements is true about Facebook and Instagram messenger asking for reviews something! And area of study should not be posted to social media comments to express bias spread... Seven days a week by contactingPublic Safetyand/orCounseling Services posting the same collection of hashtags with every post may platforms! The trigger on this 116613LB from 2018 you want to reach with your team, discuss best practices, try! Employer & # x27 ; s internet and social media accounts and moderates comments that clearly violate the Community... Your Facebook page is strongly recommended to moderate comments at their own content or reach decrease. Human, and try new marketing approaches to grow together in serving people never in... That engage with it ( e.g business purposes violate the Institutes Community Standards apply to media... Organization, youbles posts should garner as much reaction as possible en Espaol, were always for... The customer journey results in what marketers refer to as a successful communications,. On official, your campaign should also help the influencer build authority and further their own discretion if...

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which of the following are social media guidelines